If you ever wondered your IP camera could become a source of revenue, follow reading and look how to do it. Here are four basic ways how you can monetize your livestreaming
1. Donations |
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2. Forward Users to Your Website |
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3. Memberships & Freemium |
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4. Promotional Overlays & Ads
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1. Donations |
Encourage your audience to support your streaming efforts. With on-screen prompts, viewers can donate directly using online payment systems. Thanks to our use case, Hungry Hens, you can see how it works. The overlay graphic in the video asks viewers to donate a small fee via online payment and feed the hens in real time. Anyone who pays can watch live how the hens eat precisely the food you've paid for.
For this solution you need, of course, somehow connected payment method with the feed in henhouse, but setup livestream with your appeal is very easy, all you need is an Axis IP camera, internet connection and our camstreamer apps (for streaming and graphic overlays)
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2. Forward Users to Your Website |
Incorporate a QR code overlay on your stream. This can redirect users to your site, where you can promote products services, ask for donation or gather user information for future campaigns.
Melbourne Zoo. During the night, when animals are asleep, is in the video picture QR code with instruction (Scroll the timeline in the livestream to see the different day/night setup of various graphic overlays). QR code redirect you to their website, where's additional content, membership opportunity and also call for donations.
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3. Memberships & Freemium |
Partner your AXIS Camera with the CamStreamer App and a YouTube Partner Account to unlock member-only features. For instance, you can offer higher resolution streams, member-only chat, or ad-free experiences to paying members. This not only incentivizes memberships but also creates a community around your stream.
A perfect sample case is Trains spotting at Prague Main station. In the Czech Republic, there is a robust community of train lovers. As a train fan, you can watch a plain stream for free, but it is interrupted with a promo of paid content. When you become a paid member, you can watch high-resolution streams and comment in the private member chat.
There is few ways how to setup membership with no need of your own solution. For example, YouTube has an option of Membership channel. All you need is AXIS Camera + CamStreamer App + YouTube Partner Account, and YouTube allows you to have channel with many features:
Higher Resolution for Members
Free viewers see the different max resolution then members. Also members have max resolution according to their membership level |
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4. Promotional Overlays & Ads
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Integrate graphic overlays into your stream. This can range from advertisements and special deals to calls to action. All you need is an Ais IP camera with CamStreamer Apps.
You can offer member an ad-free experience as an added benefit in your membership programm:
- Free stream will contain graphic overlays
- Advertisements/Special Deals
- Member Features info
- Call to Actions
- Members Only stream:
- No advertisement overlays
- Minimum/No overlays
- Additional information
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In Summary
With CamStreamer, the potential to monetize your live streams is limitless. Whether through donations, exclusive member-only content, promotional overlays, or simply by driving traffic to your website, there are many ways to turn your AXIS IP camera into a lucrative venture.
Want to get started with our help or have questions?
Schedule a convenient time and date that best suits you. Our BDM Pavel Kotyza will happily share all the features and discuss your needs and expectations.
or send us an email at sales@camstreamer.com